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Principles
1. Understand context of use2. Choose what to say3. Slash everything else4. Edit sentences5. Put into logical order6. Demolish walls of words7. Choose links8. Check consistency9. Rest it then test it
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5. Put into logical order Adjust the order of your sentences, paragraphs, and topics so that they build up in a logical order.
IF before THENIt's easier to understand a sentence when "if" comes before "then". Keep equivalent items parallelWhen you have a bulleted or numbered list, make sure that the things in the list are all similar. There is a good explanation of this at Getting Ducks in a Row: The Rules for Displayed Lists
List conditions separatelyIf you have to do one thing when condition A applies and other thing when condition B applies except when condition D applies then it becomes rather complicated to work out what is what. Try this instead: If condition A applies then do this. If condition D applies then do that. If condition D does not apply then if condition B does apply then do this other thing. And now we can see that some of the possibilities aren't explained. First things first, second things secondOften we want readers to do one thing then do another thing. Make sure you list them in the same order that you want them to be done. Try writing like a recipeMany good cookbooks follow this format for recipes:
When you're writing a list of instructions, try writing them like a recipe.
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Many, many times you will find it more natural to write "Do this if you want to achieve that", or it's close relative "Do this unless that applies to you". These are natural to write and easy to read but there is reseach evidence to show that many people will obey the 'do this' part of the instruction even though they have read and understood the 'if' or 'unless' parts of the instruction. Dixon, P. 1987. "The Processing of Organizational and Component Step Information in Written Directions" Journal of Memory and Language, 26, pp24-35, Academic Press, Inc. First things first, second things second Adapted from 'Preserve temporal order' in Wright and Barnard
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Whitney Interactive Design, LLC
© 2005, Caroline Jarrett. All rights reserved